What Is Apres Snus in Australia?

Apres is a tobacco free nicotine pouch brand from Sweden, produced by Après Nicotine AB out of Stockholm. On our shelf in Australia, its snus runs from 4.4mg to 11mg per pouch. Apres snus comes in white cans with numbered flavours, grouped by strength tier, so the lid shows the strength before you even read the flavour name.

Most of the range sits in two tiers, Extra Strong at 8.3mg and Hyper Strong at 11mg per pouch, with a lighter Normal tier and a limited edition below them. The flavour names lean towards drinks and desserts, from spritzes and an iced tea to a mochaccino. Apres is for adults 18 and over, and we deliver to Australia.

The table covers the whole shelf in one view. Each row gives the tier on the lid, the figure per pouch, where that figure sits on our own strength scale, and the flavours made at it.

Who Makes Apres Snus, and Where Is It From?

The business behind the cans is Après Nicotine AB, based in Stockholm. It calls itself a young company, and says its pouches reached Swedish buyers in 2021 before moving into several other countries, through shops and online. That makes it a newer name in a category with a long Scandinavian history. The lid spells the brand Après, with an accent, and we write it plainly as Apres on our Australian shelf.

Every Apres pouch is tobacco free. The filling is built on a filler and plant fibre, with nicotine added to the recipe, so the word snus here describes the format that sits under the lip rather than a tobacco blend. This matters most for anyone who has met traditional Swedish snus first, because the two share a name and a placement while following quite different recipes. The brand sets out to pair inventive flavours with a choice of formats and strengths, and the cans on our Australian shelf show that clearly, with cocktail names alongside cola, menthol and coffee.

What mg Per Pouch Does Apres Snus Have in Australia?

Apres snus in Australia runs from 4.4mg to 11mg per pouch, across four strength points: 4.4mg, 5.5mg, 8.3mg and 11mg. The tier names are the maker's labels and the mg figure is the measurement, so it helps to read the two together rather than let one stand in for the other. Extra Strong, for example, is 8.3mg per pouch, which places it in the Medium band of our own scale (8 to 16mg). Hyper Strong is 11mg per pouch, which sits higher in that same Medium band.

So, anyone searching for the mg in Apres Hyper Strong has a short answer: 11mg per pouch, on every Hyper Strong can we carry. The maker also measures nicotine per gram of pouch contents, which is a separate figure from the per pouch number. Multiplying the per gram figure by the pouch weight in grams gives the amount per pouch. Every number on this page is per pouch, so comparisons with other brands stay like for like. There is a fuller breakdown of each Apres tier and its mg level, with the tiers set side by side.

How Many Minutes Do People Keep an Apres Pouch in For?

Most people keep an Apres pouch under the lip for roughly half an hour to an hour, depending on taste. That span holds across the range, from the 4.4mg can up to the 11mg tier, because the person using the pouch decides when to take it out, not the label on the lid.

It helps to separate two ideas that often get folded into one. Time in use is how long the pouch stays under your lip, while the flavour is what you notice during that time. A short break between meetings in Sydney and a long afternoon on a Perth verandah will suit different ends of the same span. That being said, 30 to 60 minutes is the figure to plan around. There is more on how long an Apres lasts, including how the two ideas fit together.

What Is the Right Way to Put In an Apres Pouch?

Take one pouch and tuck it between your upper lip and gum. The moisture there slowly draws out the flavour and the nicotine. There is nothing to chew and nothing to prepare, which is much of the appeal of the portion format.

When the pouch comes out, it goes in the bin. The can is made of recyclable plastic, so once it is empty it goes in with the plastics when you sort your recycling. Anyone new to the brand has the Normal tier at 4.4mg per pouch at the lower end of the range, with the stronger tiers above it. A step by step version, with first time and everyday detail, is in the guide to using Apres.

Which Ingredients Go Into an Apres Pouch?

The recipe for an Apres pouch lists a filler, water, plant fibre, a thickener, flavourings, a stabiliser, salt, a pH adjuster, nicotine and a sweetener. No tobacco leaf appears anywhere in it, which is what tobacco free means in practice: the bulk comes from the filler and the plant fibre, and the nicotine is added separately.

The maker states that all the ingredients are food approved. The pH adjuster controls the acidity of the filling, and acidity has a bearing on how readily the nicotine comes out as the pouch moistens. The sweetener and the flavourings sit alongside each other in the recipe, and the flavour name on the lid shows which taste each can is built around. Because the base recipe is so similar from can to can, the flavour name and the mg figure are what tell one Apres can from the next.

Which Apres Flavours Can You Find in Australia?

Apres in Australia covers 19 cans across four strength points, and six flavours come at two different strengths, so a favourite taste can often be matched to the figure you prefer. Apres Blueberry 4.4mg and Apres Blueberry 11mg are the clearest example, the same flavour at the bottom and the top of the range. Anyone weighing one flavour against another will find them put in order in the best Apres flavours on our shelf. How the tiers relate to the maker's own lines is set out in the Apres lines explained, and where to find Apres in Australia has its own page too.

Which Apres Cans Are the Lightest?

The two lightest cans are Apres Blueberry 4.4mg, at 4.4mg per pouch, and Apres Limoncello Dicapri Limited Edition 5.5mg, at 5.5mg per pouch. Apres Blueberry 4.4mg and Apres Limoncello Dicapri Limited Edition 5.5mg both fall in the Light band of our scale, which runs from 1 to 8mg. Apres Blueberry 4.4mg is the Normal tier version of a flavour that also appears at 11mg, so blueberry is on offer at both ends of the range. Apres Limoncello Dicapri Limited Edition 5.5mg is a limited collaboration, marked as such along the bottom of the lid, which gives it a place of its own within the range.

What Apres Snus Comes at 8.3mg?

Seven Apres flavours sit in the Extra Strong tier at 8.3mg per pouch. Apres Appletini 8.3mg is the cocktail inspired flavour in the tier, at 8.3mg per pouch. Apres Cactus Lime 8.3mg and Apres Cola 8.3mg follow, at 8.3mg per pouch each. Apres Ice Tea Peach 8.3mg brings iced tea to the tier, and Apres Lemon Curd 8.3mg adds a dessert name to the citrus end of the list.

Apres Menthol 8.3mg is the menthol option in the Extra Strong tier, while Apres Tangerine Spritz 8.3mg is the only spritz made at 8.3mg per pouch. That matters for anyone searching for an Apres spritz at the lower figure: at 8.3mg per pouch the spritz on offer is Apres Tangerine Spritz 8.3mg, and the other spritz flavours sit in the 11mg tier.

What Apres Snus Comes at 11mg?

Ten Apres flavours sit in the Hyper Strong tier at 11mg per pouch, the highest strength in the range on our Australian shelf. Apres Banana 11mg is the only banana in the range, and Apres Mochaccino 11mg is the only coffee. Apres Blueberry 11mg, Apres Cactus Lime 11mg, Apres Cola 11mg, Apres Ice Tea Peach 11mg, Apres Menthol 11mg and Apres Tangerine Spritz 11mg offer flavours from the lower tiers at the higher figure.

The spritz selection is at its widest in the Hyper Strong tier, with three flavours at 11mg per pouch: Apres Hugo Spritz 11mg, Apres Pink Spritz 11mg and Apres Tangerine Spritz 11mg. Anyone after Apres spritz snus at 11mg therefore has three flavours to choose from.

What Do the Dots on an Apres Can Mean?

The row of small dots at the edge of an Apres lid shows the strength tier, and Hyper Strong cans carry five of them on a red Hyper Strong banner. Extra Strong cans add a small black tab with the words Extra Strong. Hyper Strong cans also repeat the word Hyper around the rim, printed with an accent over the e. That makes Apres Hyper Strong 11mg and Apres Extra Strong 8.3mg easy to tell apart at a glance, whether the can is on a desk in a Brisbane office or in a bag.

The dots work much like the chilli symbols beside dishes on a Thai takeaway menu in Melbourne: the symbols tell you how hot the dish is, and the dish name tells you what it will taste like. On an Apres lid, the dots and the tab show strength, and the flavour name in capitals, above the words Nicotine Pouches, shows taste. The can itself is white with a coloured ring, with the brand name set in a serif type.

Each lid also carries a number written N°, such as N°12 for Blueberry, N°13 for Mochaccino and N°15 for Hugo Spritz. That number identifies the flavour, not the strength, so read it alongside the mg figure rather than in place of it.

How Does Apres Compare With Other Snus in Australia?

Apres sits in the Light and Medium bands of our scale, from 4.4mg to 11mg per pouch, below the Strong and Extreme bands. Our scale runs Light from 1 to 8mg, Medium from 8 to 16mg, Strong from 16 to 25mg and Extreme from 25mg and over, so Apres stays below the Strong band throughout. That makes the brand straightforward to compare on flavour, since the strength choice comes down to two main figures, 8.3mg and 11mg, with two lighter cans below them.

The variety lies mostly in the flavour list, with spritzes, a mochaccino and a lemon curd alongside menthol and cola. For a wider comparison, you can buy snus from other brands at the same mg and compare the flavours side by side, or start from our full snus range and work across the brands from there. We deliver to Sydney, Melbourne, Brisbane and Perth.