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77 Freeze Mint 10.4mg
Flavour: Freeze Mint
Strength: 10.4mg
Ways to buy: single can
VIP: 10% off your second order, 20% from your fifth. Every order counts towards it.
Discreet packaging · 30-day returns on unopened cans
£499
Buy 5 and pay £3.33 a can
In stock
The frosty mint 77 keeps in a Medium can
Some people walk up to the 77 shelf, go straight past the fruit and the colas, and pick the coldest mint on it. That is 77 Freeze Mint. It sits in the Medium line of the standard range at 10.4mg a pouch, three dots on the lid, and 77 is the Polish brand that Luna Corporate turns out at its own factory. The maker's catalogue files it with Peppermint in a small group of its own, away from the everyday mints, and the maker's one word for this can is frosty. Here's the thing. Fresh Mint and Ice Mint are the mints most 77 regulars start on. Freeze Mint is the one with the thermostat turned right down.
Frost first, mint behind, right through the load
Pop one in and the cold arrives before the mint does, the way the air hits you when you open the chest freezer at the corner shop. Then the mint fills in behind it, clean and sharp with very little sweetness, and the two settle together for the rest of the pouch. The frost does not wear off halfway. It holds from the first pouch to the twentieth, and the finish is crisp rather than sweet. Cold, clean, no messing about.
10.4mg under the frost, and the rungs around it
Every slim pouch carries 10.4mg of nicotine, which puts it in our medium band, the one that runs from 8mg to 16mg. On 77's ladder of four that is the second rung: Light sits below at 5.2mg, Strong above at 15.6mg, and the 20mg Ghost and VB Mini cans take the top rung in a mini pouch. Freeze Mint is a Medium only can on our shelf, so three dots is the one way to get it. Uptake is steady and the curve climbs at an everyday pace, with the cold doing the talking rather than the number. Twenty slim pouches to a can, made in Poland. Proper cold snus at the brand's middle strength.
- Nicotine
- 10.4mg a pouch
- Pouch
- Slim
- Count
- 20 a can
- Profile
- Frosty mint
Who reaches for Freeze Mint, and the mints beside it
This is a can for the everyday snus user who wants the coldest mint on the shelf without going up a strength, and for anyone who has been on 77 Fresh Mint and wants a lot more frost on it. If you like the chill but want a shade more sweetness with it, 77 Ice Mint sits beside it at the same number and climbs to 15.6mg in the Strong line. Fancy a bold peppermint instead of a frosty mint? 77 Peppermint is there at 10.4mg too. Give it a go.
Written by Harry Lowe