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77 Fresh Mint 5.2mg

Flavour: Fresh Mint
Strength: 5.2mg
Ways to buy: single can
VIP: 10% off your second order, 20% from your fifth. Every order counts towards it.
Discreet packaging · 30-day returns on unopened cans
£499
Buy 5 and pay £3.33 a can
In stock

The mint 77 keeps simple, at 5.2mg
Every brand needs a plain mint and this is 77's: Fresh Mint at 5.2mg, the Light line can with two dots on the lid. 77 is made by Luna Corporate in Poland, and the maker describes this one as a refreshing mint flavour, which is about as plain as a description gets. It is not peppermint, not ice, not a dry mint. It is mint the way a packet of mints from the newsagent is mint. Here's the thing. That is exactly why people keep buying it.

Fresh, lightly cooling, and the same at the end
Pop one in and you get a clean, green mint that cools without stinging, like the first bite of a mint from the glovebox on a warm day. The cooling is light, more fresh than frosty, and it settles quickly into a steady, easy flavour that sits on the gum without asking for attention. The load holds the same note from first pouch to last, and the finish is clean with a faint sweetness that keeps it soft. Mint, done the easy way.

5.2mg a pouch and the rest of 77's climb
This can carries 5.2mg a pouch, and on our scale that is light, the band from 1mg to 8mg. In 77's range of four it is the bottom step: Light at 5.2mg, with Medium at 10.4mg and Strong at 15.6mg above it and the 20mg Ghost and VB Mini cans in mini pouches at the top. Twenty slim pouches to a can. Uptake is gentle and the curve stays low, which pairs well with a mint that is light itself. A small number for an easy can.
- Nicotine
- 5.2mg a pouch
- Pouch
- Slim
- Count
- 20 a can
- Profile
- Fresh mint

Who buys Fresh Mint, and where they go next
This is the can for people new to snus who want mint without the chill, and for regulars who keep a light mint on the desk for the afternoon. If the flavour is right but the number feels small, 77 Fresh Mint at 10.4mg is the same mint at Medium, three dots on the lid. Want more cold in it? 77 Ice Mint at 5.2mg is the frosty version in the same Light line. No messing about, both are on the shelf.
Written by Harry Lowe
