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77 Watermelon Ice 15.6mg

Flavour: Watermelon Ice

Strength: 15.6mg

Ways to buy: single can

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Discreet packaging · 30-day returns on unopened cans

£499

Buy 5 and pay £3.33 a can

In stock

A can of 77 Watermelon Ice 15.6mg

Watermelon Ice with four dots, the Strong summer can

Watermelon Ice is the 77 fruit can that runs the full height of the brand's ladder, and this is the four dot step of that climb. It sits in the Strong line of the standard slim range at 15.6mg a pouch, and the maker's own catalogue lists it there with Raspberry Ice and Ice Mint. 77 is a Polish brand from Luna Corporate, which makes every can in a factory of its own. Here's the thing. The Ice is a fresh mint twinge behind the fruit, the same trick as the lighter cans, so the watermelon still leads. What changes is the number underneath it.

Ripe watermelon, then the cool lift, then a clean finish

The first pouch is the pink middle of a ripe watermelon, sweet and juicy in the way the real thing is, with a light cool breath at the back that stops the sweetness from piling up. It tastes like the slice from the picnic cool box on a hot bank holiday. Through the load the fruit stays out in front and the mint stays behind it, and the cool never turns into a full mint. The finish is clean and a touch cool with the watermelon still there at the end. Fair play to it, the taste does not change for the bigger number.

15.6mg a pouch, with the Ghost Mini Watermelon above it

Each slim pouch carries 15.6mg of nicotine, which lands at the top end of our medium band, 8mg to 16mg. On 77's own ladder it is the third rung of four: Light at 5.2mg with two dots, Medium at 10.4mg with three, Strong here with four, and the 20mg Ghost and VB Mini cans with five dots in a mini pouch. Watermelon Ice is the fruit that goes all the way, because 77 Ghost Mini Watermelon Ice carries the same flavour at 20mg. So this can is the last slim step before the mini. Uptake is quick and the curve climbs early. Twenty slim pouches in the can. A fruit snus with a four dot number.

Nicotine
15.6mg a pouch
Pouch
Slim
Count
20 a can
Profile
Watermelon with a mint twinge

The watermelon crowd at the four dot step

This is a can for the everyday snus user who wants a fruit flavour with some push behind it, and for anyone on the three dot Watermelon Ice who likes the fruit and wants more number. If 15.6mg is right and you fancy a different fruit, 77 Raspberry Ice sits beside it at the same strength. If the watermelon is the thing and you want the top of the ladder, 77 Ghost Mini Watermelon Ice is the same flavour at 20mg in a mini pouch. Give it a go.

Written by Harry Lowe