By Anders LindqvistUpdated 9 November 202610 min read
77 Lines Explained: What Are the 77 Snus Lines in Germany?
Key takeaways
- The 77 shelf in Germany has three lines: core flavours, Ghost, and products named Valtteri Bottas or VB.
- Core 77 products contain 5.2mg, 10.4mg or 15.6mg per pouch, depending on the product.
- 77 Ghost Bubblegum, 77 Ghost Cola Ice, 77 Ghost Mango, 77 Ghost Original, 77 Ghost Mini Cola & Vanilla and 77 Ghost Mini Watermelon Ice each contain 20mg per pouch.
- 77 Valtteri Bottas Arctic Berry appears at 5.2mg, 10.4mg and 20mg per pouch, so the exact product name matters.
- To get mg per pouch, multiply the mg/g figure by how many grams one pouch weighs.
The 77 snus shelf in Germany is organised into three lines worth knowing: core flavours, Ghost, and the products carrying Valtteri Bottas or VB names. Between them they cover four nicotine amounts, 5.2mg, 10.4mg, 15.6mg and 20mg per pouch, and the exact product decides which of those applies.
| Line | How to recognise it | Nicotine per pouch | Our strength category |
|---|---|---|---|
| Core flavours | Flavour names without Ghost, VB or Valtteri Bottas | 5.2mg, 10.4mg or 15.6mg, depending on the product | Light or Medium |
| Ghost | Ghost in the product name, including the Mini options | 20mg | Strong |
| Valtteri Bottas and VB | Valtteri Bottas or VB in the product name | 5.2mg, 10.4mg or 20mg, depending on the product | Light, Medium or Strong |
What Does Each 77 Line Contain?
A 77 line is a group of products that share a naming pattern, and the group tells you where to look rather than how much nicotine a pouch holds. Core covers the flavour names with no extra label, such as cola, mint and berry blends. Ghost products carry Ghost in the name, and the third group carries Valtteri Bottas or VB. The 77 collection holds 50 products in stock for Germany at the moment, so a clear grouping saves plenty of scrolling.
A line, a flavour and a strength answer three separate questions. Ghost names the line, Cola Ice names the flavour, and 20mg names the nicotine in one pouch. It is comparable to checking the departure board at Frankfurt Hauptbahnhof: the train name, the destination and the platform each matter, and none of them stands in for the others. A reader who notes only the train name may still end up on the wrong platform.
Format words add a fourth detail. Mini appears in the names of two Ghost products, and it describes the pouch format rather than the nicotine content. Both Ghost Mini products hold 20mg per pouch, exactly the same figure as the other Ghost options, so the word Mini changes the shape of the pouch and leaves the number where it was.
Which Strengths Does Each 77 Line Cover?
Core covers 5.2mg, 10.4mg and 15.6mg per pouch, Ghost sits at 20mg, and the Valtteri Bottas and VB group spans 5.2mg, 10.4mg and 20mg. In our bands, measured per pouch, Light spans 1 to 8mg, Medium 8 to 16mg and Strong 16 to 25mg, while anything above 25mg counts as Extreme. Placed against those bands, 5.2mg is Light, both 10.4mg and 15.6mg are Medium, and 20mg is Strong. Nothing in the 77 selection reaches Extreme.
That means a line never fixes a category by itself. Core stretches from Light to Medium, the VB group stretches from Light to Strong, and only Ghost stays in one band. The full breakdown, with every amount set against the scale, sits in What strengths does 77 come in?, which is the page to open when strength is the first thing you want to settle.
One bit of arithmetic is worth keeping handy. A label that gives mg/g states the nicotine per gram of product, and to turn that into a figure for a single pouch you multiply it by how many grams that pouch weighs. Take a 0.50g pouch at 20mg/g: 20 times 0.50 gives 10mg. Every figure on this page is already stated per pouch, so no conversion is needed here, but the sum explains why two cans with the same concentration can still differ.
Does the Line Change How Long a Pouch Stays In?
A pouch is kept in for 30 to 60 minutes, depending on the user's preference, and the line it belongs to does not alter that range. Core, Ghost and VB are ways of finding a product, not timing categories. A Ghost pouch at 20mg and a core pouch at 5.2mg are both governed by the same personal preference, whether the pouch accompanies a coffee in Munich or a walk along the Alster in Hamburg.
Readers who want the timing question handled on its own can follow How Long Does a 77 Snus Last in Germany?, which keeps duration separate from the line comparison. The practical steps of placing and removing a pouch have their own page too, How Do You Use 77 Snus in Germany?, so this page can stay with the names and numbers.
Keeping the two subjects apart has a small advantage. A flavour choice is about taste, nicotine per pouch is about the amount in one pouch, and the clock belongs to the person holding the pouch. Mixing the three tends to produce shopping lists that read well but cannot be repeated, which is a quiet nuisance when the same pouch is wanted again a month later.
How Do Flavour Names Fit Inside the Lines?
Flavour names sit inside each line, and the same flavour wording can appear at several nicotine amounts. Cola, mint, berry and fruit descriptions narrow the taste direction, while the figure per pouch still has to be read separately. A shopper in Berlin who likes a particular berry blend can find it in more than one place on the shelf, and the line label and the mg figure are what tell the versions apart.
Some of the most searched names in Germany sit in the core group at 10.4mg: 77 Blackcurrant Ice, 77 Strawberry and 77 Salted Caramel. Each is a single flavour at a single amount, which makes them easy to describe and easy to find again. Names with an added word, such as Vanilla or Ice, are different flavours rather than different brands, and the extra word is part of what makes the product unique.
A taste comparison answers a different question from a line chart. 77 Flavours Ranked: Which Snus Suits You in Germany? follows the flavours one by one, while the broader background of the brand is covered in What is 77?. When the comparison turns into a purchase, Where can you buy 77 in Germany? brings the buying questions together. We deliver to Germany. For adults 18 and over.
Which Core 77 Snus Flavours Are on the German Shelf?
Core 77 is the largest of the three lines, running from 5.2mg through 10.4mg to 15.6mg per pouch. The simplest way to read it is by strength, because the same flavour names recur at different amounts and the amount is the part that changes.
Which Core Flavours Sit at 5.2mg?
The 5.2mg group is the lightest on the shelf and includes 77 Cola & Cherry 5.2mg, 77 Cola & Vanilla 5.2mg, 77 Forest Fruits 5.2mg and 77 Fresh Mint 5.2mg. Moving between them changes the flavour from cola with cherry to cola with vanilla, then to a mixed berry blend, then to mint, while the nicotine stays at 5.2mg per pouch. That is a tidy way to compare tastes, because only one variable moves.
The same amount also covers 77 Ice Mint, 77 Melon & Mint, 77 Peppermint, 77 Raspberry Ice, 77 Raspberry Vanilla and 77 Watermelon Ice. Reading the full names keeps mint, fruit with mint and fruit with another accompanying flavour clearly apart.
Which Core Flavours Reach 10.4mg and 15.6mg?
The 10.4mg group is the broadest. It includes 77 Apple Mint, 77 Blackcurrant Ice, 77 Blueberry Ice, 77 Blueberry Vanilla Banana, 77 Cola Ice, 77 Freeze Mint, 77 Grape Ice, 77 Peach & Mint, 77 Pink Punch, 77 Salted Caramel, 77 Sour Bliss and 77 Strawberry, along with 10.4mg versions of Cola & Cherry, Cola & Vanilla, Forest Fruits, Fresh Mint, Ice Mint, Peppermint, Raspberry Ice, Raspberry Vanilla and Watermelon Ice. On our scale all of these are Medium.
The 15.6mg group is smaller and also sits in Medium. It holds six flavours: Cola & Cherry, Cola & Vanilla, Fresh Mint, Ice Mint, Raspberry Ice and Watermelon Ice. A reader in Cologne who already knows one of those names at 10.4mg can therefore find the same flavour a step up, and the final figure in the product name is the only thing that needs rechecking.
What Makes a 77 Ghost Pouch Different?
A 77 Ghost pouch is identified by the word Ghost in its name, and every Ghost product on the German shelf contains 20mg per pouch. That places the whole line in Strong on our scale. There are six: 77 Ghost Bubblegum, 77 Ghost Cola Ice, 77 Ghost Mango, 77 Ghost Original, 77 Ghost Mini Cola & Vanilla and 77 Ghost Mini Watermelon Ice.
Because the strength is the same across the line, the flavour name does the sorting. Bubblegum, Mango and Original are single flavour words, while Cola Ice and the two Mini products pair a drink or fruit with a second note. Choosing within Ghost is therefore a question of taste and pouch format alone, with no strength decision hiding underneath.
The Mini products deserve a short note. Mini sits in the name of 77 Ghost Mini Cola & Vanilla and 77 Ghost Mini Watermelon Ice, and each contains 20mg per pouch. The word tells you about the format of the pouch, and the number alongside it tells you about the nicotine. Reading both prevents a size word from turning into an assumption about strength.
Where Do Valtteri Bottas and VB Fit In?
Valtteri Bottas and VB form a third group of named 77 products, and the group spans three strengths rather than one. 77 Valtteri Bottas Arctic Berry 5.2mg holds 5.2mg per pouch, and the Arctic Berry name also appears at 10.4mg and 20mg. Recognising the name is therefore the start of a check, not the end of one.
The VB labels cover two more flavours. 77 VB Arctic Mint and 77 VB Spearmint each appear at 10.4mg and at 20mg per pouch. On our scale that puts the group across Light, Medium and Strong, depending on the individual product. Arctic Mint and Spearmint remain separate flavours even where their figures match, so a shopper in Leipzig comparing the two is comparing taste and nothing else.
The shared lettering is best treated as a browsing label. It links products that belong together by name, while the nicotine amounts place them in different strength bands. Both details need to be visible in a shortlist, because VB alone says very little about how much nicotine is in a pouch.
Which 77 Cola Products Can You Compare?
Cola is the one flavour family that runs through all three lines, which makes it a handy test case for how the lines differ. In the core group, 77 Cola & Cherry and 77 Cola & Vanilla each appear at 5.2mg, 10.4mg and 15.6mg per pouch, and 77 Cola Ice sits at 10.4mg. In the Ghost line, 77 Ghost Cola Ice and 77 Ghost Mini Cola & Vanilla each contain 20mg.
That gives a clear ladder for anyone who likes a cola flavour. The same Cola & Vanilla wording appears at three core strengths and again as a Ghost Mini at 20mg, so the name alone cannot identify a pouch. Cola Ice shows the same point in a smaller way, with one core version at 10.4mg and one Ghost version at 20mg.
A practical way to use this is to pick the strength first and let the cola variation come second. At 5.2mg the choice is between cherry and vanilla, at 10.4mg Cola Ice joins them, and at 20mg the Ghost products take over. Because every step is labelled, the comparison stays orderly even across lines.
How Do You Compare Two 77 Cans Before Buying?
Compare two 77 cans by lining up the complete product name, the nicotine per pouch and the flavour description before deciding which difference matters to you. Core, Ghost and VB describe how the products are grouped, while Light, Medium and Strong describe the nicotine amount, so the two systems sit side by side rather than replacing each other.
A short written note is enough to make this repeatable: the line, the flavour and the mg per pouch for each can. Where the same flavour appears twice, such as Fresh Mint at 5.2mg and 15.6mg, the figure is the only part that separates the choices. Where two different flavours share one figure, such as Arctic Mint and Spearmint at 10.4mg, the flavour name does the separating.
Once the shortlist is settled, you can buy snus from the wider collection, or return to the full snus range to compare another brand against 77.
Questions about 77
What are the 77 lines in Germany?
The 77 snus shelf in Germany has three lines: core flavours, Ghost, and products carrying Valtteri Bottas or VB names. Together they cover 5.2mg, 10.4mg, 15.6mg and 20mg per pouch.
Does every core 77 flavour have the same strength?
No. 77 Fresh Mint is available at 5.2mg, 10.4mg and 15.6mg per pouch, so a core flavour name does not identify one nicotine amount.
How much nicotine do 77 Ghost products contain?
77 Ghost products on the German shelf contain 20mg per pouch, including 77 Ghost Mini Cola & Vanilla and 77 Ghost Mini Watermelon Ice. Their 20mg per pouch places them in our Strong category.
Is 77 Valtteri Bottas Arctic Berry available at different strengths?
Yes. 77 Valtteri Bottas Arctic Berry appears at 5.2mg, 10.4mg and 20mg per pouch, so the complete product name and the figure should be checked together.
Does Mini mean less nicotine per pouch?
No. Mini describes the pouch format. 77 Ghost Mini Cola & Vanilla and 77 Ghost Mini Watermelon Ice each contain 20mg per pouch, the same as the other Ghost products.
Explore 77
- 77 Strengths and mg Levels: Which Snus Is Available in Germany?Compare the four 77 strengths on our Germany shelf, see their place on our scale and find the flavours at each mg level.Read ›
- How Long Does a 77 Snus Last in Germany?A 77 snus pouch is kept in for 30 to 60 minutes in Germany, depending on your preference.Read ›
- How Do You Use 77 Snus in Germany?Where a 77 pouch goes, how long it stays in and how to keep everyday use consistent in Germany.Read ›
- 77 Flavours Ranked: Which Snus Suits You in Germany?Every 77 flavour on the German shelf in ranked order, from 77 Cola & Cherry at 5.2mg per pouch down to the Ghost editions at 20mg.Read ›
- What Is 77? Snus Flavours and Strengths in GermanyWhat 77 snus is in Germany, from its four nicotine amounts per pouch to its flavour names and editions.Read ›
- Where to Buy 77 Snus in Germany: The Shelf, Strengths and DeliveryWhere to buy 77 snus in Germany, and how to read the four nicotine contents and full flavour names before a can goes into your basket.Read ›
