See Velo collection
Velo Cherry Ice 10mg
Flavour: Cherry Ice
Strength: Regular Strength · 10mg
Ways to buy: single can
VIP: 10% off your second order, 20% from your fifth. Every order counts towards it.
Discreet packaging · 30-day returns on unopened cans
£499
Buy 5 and pay £4.49 a can
In stock
Cherry Ice, the red fruit can from Velo's Icy Fruit side
Cherry gets asked for a lot across the counter, and on the Velo shelf the answer is Cherry Ice. It comes from Velo's Regular Strength line, the 10mg middle of BAT's nicotine pouch brand, and it sits among the Icy Fruit cans, the ones where fruit leads and a fresh mint lift follows. This one is cherry with a squeeze of citrus in it, which is what keeps it bright, and a cool note behind. Here's the thing. This is cherry on the fresh side rather than the jammy side, and that is the whole idea of the can.
Cherry, a squeeze of citrus, then the cool comes in
The first pouch opens on cherry, the glacé kind off the top of a Bakewell, sweet and bright rather than deep. The citrus comes in right beside it, a lemonade sort of sharpness, and lifts the fruit so it never sits heavy. Then the mint lift settles behind both and keeps the whole thing cool through the load. Fruit stays in front the entire time. The finish is clean and a little tart, like the last of a cherry ice lolly. Fair play to it, it holds its shape to the end.
10mg of nicotine on Velo's middle rung, in cherry
Every pouch holds 10mg of nicotine. That is our medium band, 8mg through to 16mg. Velo's ladder has three rungs: Lower Strength at 4mg to 8mg, Regular Strength at 10mg and Full Strength at 14mg to 17mg. Cherry Ice sits on the middle rung alongside most of Velo's icy fruit cans. Slim white pouches, 20 to a can. In snus terms it is the brand's everyday number, enough to notice, with the fruit doing plenty of the work.
- Nicotine
- 10mg a pouch
- Pouch
- Slim, white
- Count
- 20 a can
- Profile
- Cherry and citrus with a fresh mint lift
Cherry people, and where the Velo shelf goes from here
This is a can for the fruit snus regular who likes a red fruit with a cool edge, and for anyone coming up from the 8mg Lower Strength cans who wants the first 10mg to taste of something. It also suits people who prefer fruit in front and mint behind. Want the same cool frame around a softer fruit? Velo Peach Ice at 10mg. Prefer strawberry? Velo Strawberry Ice at 10mg sits on the same rung. Give it a go.
Written by Harry Lowe