Apres Lines Explained: Every Apres Snus Line in France

Apres snus comes in four lines on the France shelf: Normal at 4.4mg per pouch, a limited edition at 5.5mg, Extra Strong at 8.3mg and Hypèr Strong at 11mg. Apres is made by Après Nicotine AB, which describes itself as a young company from Stockholm, Sweden, and the brand presents itself as a Swedish brand that produces and sells tobacco free nicotine pouches. Every one of the 19 cans of Apres snus we carry for France belongs to one of those four lines, so the line settles the nicotine per pouch and the flavour settles everything else. The maker's own range adds Zero and Mini headings to the same family.

Anyone who has spent a winter week in Chamonix or Val Thorens already understands the system. French ski runs are graded green, blue, red and black, and the colour tells a skier the gradient long before the slope comes into view. The Apres lines do the same job for nicotine, while the flavour is closer to the scenery, which changes the experience of the run without changing its grade. The table below sets the four lines side by side, with the per pouch figure, the per gram figure and the place each line takes on our own strength scale.

How Do the Apres Lines Compare in mg per Pouch?

The Apres lines rise from 4.4mg per pouch in Normal to 11mg per pouch in Hypèr Strong, with the limited edition at 5.5mg and Extra Strong at 8.3mg between them. On our own scale, which runs from Light at 1 to 8mg and Medium at 8 to 16mg before reaching Strong and Extreme, the first two lines sit in Light and the other two sit in Medium. Our shelf in France runs from 3mg to 150mg across every brand, so the whole Apres family occupies the lower part of it, even the cans with the word STRONG printed on the lid.

Apres nicotine per gram is 8mg/g in Normal, 10mg/g in the limited edition, 15mg/g in Extra Strong and 20mg/g in Hypèr Strong, and that rising nicotine per gram is what lifts each line from 4.4mg to 11mg per pouch. A concentration and a portion are easy to confuse on a busy shelf, which is why the per pouch figure is the one to compare across lines. So, a move from Normal to Hypèr Strong changes the nicotine in every gram of the filling, while the recipe around it stays the same. The full strength picture, line by line, sits in Apres strengths and mg levels in France.

Whatever the line, a pouch is kept in for 30 to 60 minutes, depending on the user's preference. Choosing between lines is therefore a question of nicotine per pouch rather than of time, and how long an Apres lasts comes down to personal rhythm. The same holds for placement, since the steps for using an Apres pouch are identical from Normal through to Hypèr Strong.

Which Markings on the Can Show the Apres Line?

Look at the edge of the lid and you will find a row of small dots that point to the line, and the two upper lines carry extra marks of their own. Every Apres snus can is white with a coloured ring, the word Après set in a serif type, the flavour name in capitals and the words NICOTINE POUCHES. Extra Strong cans carry a small black tab reading EXTRA STRONG, while Hypèr Strong cans repeat HYPÈR around the rim and add a red banner reading HYPÈR STRONG with five dots. The limited edition is marked differently again, with LIMITED COLLABORATION along the bottom of the lid.

The number above the brand name, written with the N° symbol, identifies the flavour rather than the line. It behaves like a line number on the Paris Metro, where line 1 and line 14 are both trains and the number names the route without saying anything about how fast the journey runs. In the same way, the N° tells you which flavour sits inside, while the dots, the tab and the banner tell you the strength. For an order of preference, Apres flavours ranked for France puts the whole shelf in sequence.

Is Anything Different Inside Each Apres Line?

Apart from the nicotine, every Apres line shares one ingredient list. It reads filler (E460), water, plant fibre, thickener (E401), flavourings, stabiliser (E415), salt, an acidity control agent (E501), nicotine and sweetener (E950), and it is the same for Normal, Extra Strong, Hypèr Strong and the limited edition alike. The pouches contain no tobacco, which places them among the white, tobacco free style of snus rather than the brown tobacco portions of older Swedish tradition.

That shared recipe means a change of line is a change of nicotine per gram, with the rest of the pouch left exactly as it was. A standard Apres can holds 11g net whichever line it belongs to, and the can is made of recyclable plastic, so it goes in with plastic when sorting. The story of the company behind the range is set out in what Apres is, and the practical side of getting a can sits in where to buy Apres in France.

What Does the Apres Normal Line Include in France?

The Normal line on our France shelf holds a single can, Apres Blueberry 4.4mg, which carries N°12 on the lid and the lowest nicotine per pouch of any Apres we stock. At 4.4mg it sits comfortably within Light on our scale, and its lid shows the dotted edge without the black tab or the red banner of the lines above it.

Blueberry is also the one flavour that spans the bottom and the top of the range, because it returns at 11mg in Hypèr Strong. A reader in Bordeaux or Nantes who already knows the flavour can therefore compare it at two strengths without learning a new taste. That makes Blueberry a useful fixed point when reading the rest of the shelf, because the same N°12 appears at both ends and only the markings around it change.

What Makes the Limoncello Dicapri Limited Edition Different?

The Apres Limoncello Dicapri Limited Edition 5.5mg is a limited collaboration, and it is the one Apres can on our shelf for France that sits outside the regular strength lines. Its lid reads Après Limoncello DICAPRI, and its nicotine per gram of 10mg/g falls between Normal and Extra Strong, which is how it arrives at 5.5mg per pouch. On our scale that keeps it in Light, a small step above Blueberry.

The name points to limoncello, so the flavour sits on the citrus side of the brand. Apres Limoncello Dicapri Limited Edition works in the same way as a temporary exhibition at a museum in Lyon or Marseille. It runs alongside the permanent collection for a while, adding something new to look at without taking anything down from the walls, and the regular lines carry on around it unchanged.

Which Flavours Come in Apres Extra Strong?

Apres Extra Strong holds seven flavours on the France shelf, each at 8.3mg per pouch. The line name comes from the brand's own ladder, where it is the step above Normal, while on our scale 8.3mg sits at the opening of Medium. When the two labels seem to point in different directions, the per pouch figure is the one to compare.

Apres Extra Strong gathers fruit, citrus, drinks and mint at 8.3mg per pouch, and every can in the line shares the same 15mg/g and the same ingredient list. That leaves the flavour as the only thing that changes from one lid to the next.

Fruit and Citrus in Extra Strong

Apres Appletini 8.3mg is one of two flavours found only in Extra Strong on our shelf, and Apres Lemon Curd 8.3mg is the other. Apres Cactus Lime 8.3mg and Apres Tangerine Spritz 8.3mg complete the fruit and citrus side, and both of those also appear in Hypèr Strong.

Drinks in Extra Strong

Apres Cola 8.3mg carries N°4 on the lid. Apres Ice Tea Peach 8.3mg joins it on the same row, and both of these drinks flavours return at 11mg in Hypèr Strong.

Mint in Extra Strong

Apres Menthol 8.3mg is the cooling member of the line and carries N°1 on the lid, the opening number in the brand's sequence. It also has an 11mg version in Hypèr Strong, which makes it easy to follow from one line to the next.

Which Flavours Come in Apres Hypèr Strong?

Apres Hypèr Strong is the largest Apres snus line in France, with ten flavours at 11mg per pouch. Its per gram figure of 20mg/g is the highest of the four lines, and on our scale 11mg remains in Medium, well short of the Strong and Extreme cans elsewhere on the same shelf. Ten flavours at a single strength also make it the line with the widest choice, so the decision inside Hypèr Strong rests almost entirely on taste.

Flavours Found Only in Hypèr Strong

Apres Banana 11mg is one of four flavours that appear only at this strength on our shelf, alongside Apres Hugo Spritz 11mg, Apres Mochaccino 11mg and Apres Pink Spritz 11mg. Hugo Spritz carries N°15 on the lid and Mochaccino carries N°13. Pink Spritz joins Hugo Spritz in this group, and Apres Tangerine Spritz 11mg is the third spritz in the line, so Hypèr Strong gives a reader in Paris or Toulouse plenty of choice on the fruit and drinks side.

Flavours Shared With Lower Lines

Apres Blueberry 11mg, Apres Cactus Lime 11mg, Apres Cola 11mg, Apres Ice Tea Peach 11mg, Apres Menthol 11mg and Apres Tangerine Spritz 11mg make up the rest of the line. Each of these six flavours is also found in a lower line, so Apres Menthol, Cola, Blueberry, Cactus Lime, Ice Tea Peach and Tangerine Spritz can each be compared at two strengths.

Are Any Apres Flavours Sold in Two Different Lines?

Yes, six of them. Blueberry is on the shelf at 4.4mg and 11mg, while Cactus Lime, Cola, Ice Tea Peach, Menthol and Tangerine Spritz are each there at 8.3mg and 11mg. For these six, choosing a line means choosing a nicotine per pouch and nothing more, because the flavour name and the ingredient list stay exactly as they were. A reader in Lille who knows Menthol at 8.3mg, for instance, can place the 11mg can beside it and see the difference at a glance, with the black Extra Strong tab on one lid and the red Hypèr Strong banner on the other.

The remaining seven flavours each sit in a single line, so for Appletini, Lemon Curd, Limoncello Dicapri, Banana, Hugo Spritz, Mochaccino and Pink Spritz the flavour chooses the line on its own. The sensible order is the same in both cases: settle the per pouch figure first, then let the flavour decide within that line. You can buy snus across every brand on our France shelf, Apres included, or browse snus from The Snus Life from the very beginning. We deliver to France, and our products are for adults aged 18+.