Apres Lines Explained: How Apres Snus Is Organised in Portugal

The Apres lines in Portugal come down to three core strengths and one limited edition: Normal at 4.4mg per pouch, Extra Strong at 8.3mg, Hypèr Strong at 11mg and a limited edition at 5.5mg. Every can of Apres snus on our Portugal shelf belongs to one of those four, and the line on the lid tells you the nicotine per pouch before the flavour name tells you anything at all. Apres is a Swedish brand making tobacco free nicotine pouches, produced by Après Nicotine AB, a young Stockholm company.

A team sheet before a match in Braga or Guimarães works on the same principle. The position tells you what a player is there to do, and the name tells you who is doing it, so two players with the same surname can still be picked for very different jobs. With Apres snus, the line is the position and the flavour is the name, which is why one flavour can appear in two lines as two quite separate choices. Orders are for adults only, meaning anyone aged 18 or older.

How Strong Is Each Apres Line Against the Rest of Our Range?

Every Apres line sits in the Light or Medium band of our strength scale, with Normal at 4.4mg and the limited edition at 5.5mg in Light, and Extra Strong at 8.3mg and Hypèr Strong at 11mg in Medium. Our scale measures nicotine per pouch, running Light from 1 to 8mg, Medium from 8 to 16mg, Strong from 16 to 25mg and Extreme from 25mg upwards, so the whole Apres range occupies the lower half of it. That being said, the names on an Apres lid are written for a different job. Apres labels its lines against one another, so Hypèr Strong marks the strongest Apres line, while our bands set every brand in the shop against one common ruler.

For a reader in Portugal setting Apres beside other brands, the per pouch figure is the fairer comparison, because a word such as strong carries a different weight from one maker to the next. The steps between the lines are worth reading as numbers too. Extra Strong carries almost twice the nicotine per pouch of Normal, Hypèr Strong climbs a further step beyond that, and the limited edition sits a little above Normal. The full ladder, can by can, is set out on our page of Apres strengths and mg levels.

Why Do the Apres Lines Also Carry a Figure per Gram?

The figure per gram describes how concentrated the filling is, while mg per pouch is the amount in one pouch, and the second is the first scaled by how many grams a single pouch weighs. Apres gives a per gram figure for each line, and it rises in the same order as the per pouch figure: the mg/g reading is 8 for Normal, 10 for the limited edition, 15 for Extra Strong and 20 for Hypèr Strong. Apres mg/g and mg per pouch describe the same pouch from two angles, one measuring how dense the filling is and the other measuring how much nicotine a single pouch holds.

So, when an Apres product description shows both, the mg per pouch figure is the number to compare between brands, because it already accounts for how much filling each pouch contains. A high per gram reading in a small pouch and a lower reading in a larger one can end up closer than they first appear, and the multiplication settles the question in a few seconds. A standard Apres can has a net weight of 11 g, so moving from Normal to Hypèr Strong is a step up in concentration rather than in the size of the can.

Should a Stronger Apres Line Change Your Routine?

A stronger Apres line changes the nicotine per pouch, while the routine itself stays the same: a pouch from any Apres line stays in for as long as suits your own preference. Our page on how long an Apres pouch lasts goes further into the timing, and it applies to all four lines equally.

Perhaps the more useful question is where to begin. If you are new to nicotine pouches, Normal at 4.4mg is the lowest Apres line on our shelf, and starting there gives you a reference point for judging the higher lines, instead of guessing from the colour of a lid. Our guide to using Apres from the first pouch onwards covers an everyday routine in more detail. The line choice therefore remains a question of strength and flavour, and the same habits carry from one line to the next.

Should You Pick the Apres Line Before the Flavour?

Picking the Apres line first is the more orderly route, because it narrows the shelf to one nicotine level per pouch and turns the flavour into a choice between names at the same strength. That order suits Apres particularly well, since several flavour names repeat from one line to the next. A reader in Lisbon who settles on Extra Strong compares a full row of flavours at 8.3mg, while a reader in Porto who prefers Hypèr Strong compares an even wider row at 11mg, and in both cases the decision is between flavours rather than between strengths.

It could be argued that the flavour is the more enjoyable half of the decision, and few would dispute it on a long summer afternoon in Cascais. But, a flavour chosen first can quietly lead you to a strength you did not intend, so the line comes first and the flavour follows. Once the line is settled, our ranking of which Apres flavour comes out best helps narrow a row of names down to one or two.

Who Makes Apres Snus, and What Is Inside Each Pouch?

Apres snus is made by Après Nicotine AB, a company based in Stockholm, Sweden, and every pouch contains nicotine but no tobacco. The ingredients printed for the cans are filler, water, plant fibre, a thickener, flavourings, a stabiliser, salt, an acidity agent, nicotine and a sweetener. That list reads the same on Normal, Extra Strong and Hypèr Strong cans as well as on the limited edition, so the lines differ in nicotine per pouch and in flavour while the base recipe holds steady.

The maker organises its own range by strength, under the headings Zero, Mini, Normal, Extra Strong and Hypèr Strong. The cans we carry in Portugal come from Normal, Extra Strong and Hypèr Strong, alongside the limited edition. For the brand's background and the questions people most often ask about it, our page on what Apres is has the fuller picture.

We deliver to Portugal, and we deliver to Coimbra, Faro and Madeira alike. The practical side of ordering, for every line, is on our page about where to buy Apres in Portugal.

What Sits in the Apres Normal Line and the Limited Edition?

Apres Blueberry 4.4mg and Apres Limoncello Dicapri Limited Edition 5.5mg are the two lightest cans in the range, at 4.4mg and 5.5mg per pouch respectively. Both sit in the Light band of our scale, and each is represented on our shelf by a single flavour.

The Normal Line at 4.4mg

The Normal line on our Portugal shelf is Apres Blueberry 4.4mg, a fruit flavour at the lowest nicotine per pouch Apres offers here. Its lid carries N°12, the number Apres gives to Blueberry, with the flavour name in capitals beneath the brand name and no tab or banner marking a higher line. Its mg/g reading of 8 is the lowest in the range, and blueberry is a familiar enough fruit that the flavour needs little explanation before the first pouch. For anyone comparing lines side by side, this is the fixed point from which every other Apres strength is measured.

The Limoncello Dicapri Limited Edition at 5.5mg

Apres Limoncello Dicapri Limited Edition 5.5mg is the special release in the Apres range for readers in Portugal, sitting beside the Normal, Extra Strong and Hypèr Strong lines at 5.5mg per pouch. Its lid reads Après Limoncello DICAPRI, with LIMITED COLLABORATION printed at the foot, and its mg/g reading of 10 places it between Normal and Extra Strong. Its Limoncello Dicapri flavour name gives the range a citrus note between those two lines, and it is the one can in the range that announces itself in words rather than with a tab or a banner.

What Flavours Can You Buy in the Apres Extra Strong Range?

Every flavour in the Extra Strong range on our shelf is 8.3mg per pouch: Apres Appletini 8.3mg, Apres Cactus Lime 8.3mg, Apres Cola 8.3mg, Apres Ice Tea Peach 8.3mg, Apres Lemon Curd 8.3mg, Apres Menthol 8.3mg and Apres Tangerine Spritz 8.3mg. Its mg/g reading of 15 puts it in the middle of the range, and every can in the line carries a small black EXTRA STRONG tab on the lid.

Appletini, Cactus Lime and Tangerine Spritz at 8.3mg

In the Apres Extra Strong line, Appletini, Cactus Lime and Tangerine Spritz form the fruit and citrus side, which leans towards bright, drinks inspired names. Cactus Lime and Tangerine Spritz both return at 11mg in Hypèr Strong, which means a reader in the Algarve who settles on either at 8.3mg can later stay with the same name at a higher strength. Appletini, by contrast, appears only in Extra Strong on our shelf, so its 8.3mg can is the one place to find it.

Cola, Ice Tea Peach, Lemon Curd and Menthol at 8.3mg

Cola and Ice Tea Peach read like items on a café menu, Lemon Curd is the dessert name and Menthol sits at the cooling end of the line. Menthol carries N°1 on its lid and Cola carries N°4, two of the lowest numbers in the Apres system, which makes both easy to pick out at a glance. Cola, Ice Tea Peach and Menthol all reappear at 11mg, while Lemon Curd stays in Extra Strong alone on our shelf, a dessert name in a line otherwise built on drinks, fruit and mint.

What Flavours Can You Buy in the Apres Hypèr Strong Range?

The Hypèr Strong range is 11mg per pouch, the top Apres line on our Portugal shelf, and it offers more flavours than any of the other three. Its mg/g reading of 20 is the highest in the range, and its lids carry a red HYPÈR STRONG banner, which makes the line easy to spot even across a crowded shelf.

Familiar Names at a Higher Strength

Apres Blueberry 11mg, Apres Cactus Lime 11mg, Apres Cola 11mg, Apres Ice Tea Peach 11mg, Apres Menthol 11mg and Apres Tangerine Spritz 11mg all share their flavour names with a lighter can. Blueberry steps up from Normal, while the other five step up from Extra Strong. For a reader who already knows a flavour at 4.4mg or 8.3mg, the Apres Hypèr Strong line keeps the name constant and changes only the nicotine per pouch, which is the tidiest way to compare one Apres line with another.

Flavours Kept for 11mg

Apres Banana 11mg, Apres Hugo Spritz 11mg, Apres Mochaccino 11mg and Apres Pink Spritz 11mg appear only in Hypèr Strong on our shelf. Hugo Spritz and Pink Spritz join Tangerine Spritz to make spritz the most repeated name in the line, and Hugo Spritz carries N°15 on its lid. Mochaccino, numbered N°13, brings a coffee name into a range otherwise built largely on fruit, drinks and mint, and Banana adds a fruit that appears nowhere else in Apres on our shelf.

What Do the Numbers, Tabs and Banners on an Apres Lid Mean?

On an Apres lid, the number identifies the flavour, the tab or banner identifies the line, and a row of small dots at the edge shows the strength. Every can is white with a coloured ring, the name Après set in a serif type, a number written as N° above it, the flavour name in capitals and the words NICOTINE POUCHES. Extra Strong cans add the small black EXTRA STRONG tab, while Hypèr Strong cans carry the red HYPÈR STRONG banner with five dots and the word HYPÈR repeated around the rim. Normal cans carry neither, and the limited edition has its LIMITED COLLABORATION line instead.

So, reaching into a beach bag on the sand at Nazaré or a coat pocket on a wet morning in Porto, the quickest way to read the line is the marking rather than the flavour name. On an Apres lid, a red banner means the 11mg Hypèr Strong line, a black tab means the 8.3mg Extra Strong line, and a lid with neither means the 4.4mg Normal line, with the limited edition announcing itself in words.

Apres is one brand among many on our Portugal shelf, and you can buy snus from the whole shop whenever a different maker suits the moment, or browse our full range of snus at The Snus Life to see each Apres line beside its neighbours.