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77 Cola Ice 10.4mg
Flavour: Cola Ice
Strength: 10.4mg
Ways to buy: single can
VIP: 10% off your second order, 20% from your fifth. Every order counts towards it.
Discreet packaging · 30-day returns on unopened cans
£499
Buy 5 and pay £3.33 a can
In stock
Cola from the fridge, with a cool twinge behind it
The 77 shelf has three cola cans and this is the cold one. 77 Cola Ice sits in the Medium line of the standard range at 10.4mg a pouch, three dots on the lid, from the Polish brand made by Luna Corporate in its own factory. Here's the thing about the Ice. It means a fresh, cool twinge behind the cola, the same trick 77 plays on its fruit cans, not a mint can with a cola sticker. So the cola leads, the cool follows, and there is no cherry and no vanilla getting in the way. Cola, straight and chilled, at the brand's middle number.
Classic cola, then the chill arrives
The first pouch is a glass of cola with ice in it, sweet with that faint caramel bite, and then the cool breath comes in behind and sharpens the whole thing up. It is the difference between a can from the shelf and a can from the back of the fridge. The cola stays in front for the whole load and the cool stays behind it, never turning into a full mint. The finish is clean, a touch cool, with the cola still there at the end. Fair play to it, the ice lifts the drink rather than hiding it.
10.4mg, and the Ghost can above it
Every slim pouch carries 10.4mg of nicotine, which lands in our medium band, 8mg to 16mg. On 77's ladder that is the second rung of four: Light at 5.2mg below, Strong at 15.6mg above, and the 20mg Ghost and VB Mini cans in a mini pouch on top. Cola Ice is a Medium only can in the slim range on our shelf, but it does carry on up, because 77 Ghost Cola Ice is the same flavour at 20mg in a mini pouch. Uptake is even and the curve builds at an everyday pace. Twenty slim pouches to a can, made in Poland. Medium snus with a cold drink in it.
- Nicotine
- 10.4mg a pouch
- Pouch
- Slim
- Count
- 20 a can
- Profile
- Cola with a cool finish
The cola drinkers who want it chilled
This is a can for the everyday snus user who likes cola and wants it with a cool edge, and for anyone who likes the fruit Ice cans and fancies the same cool twinge on a soft drink. If you want this exact taste with a lot more behind it, 77 Ghost Cola Ice at 20mg is the mini pouch version. Prefer your cola sweet with nothing cold on it? 77 Cola & Cherry and 77 Cola & Vanilla sit beside it at 10.4mg. Give it a go.
Written by Harry Lowe